CR Carpentry | Paid Campaigns

CR Carpentry approached us looking to increase their visibility across Facebook and Instagram and generate more enquiries for their carpentry services through targeted paid advertising. They wanted to place particular focus on services including wall panelling, skirting boards and architraves, reaching homeowners looking to enhance and finish their interiors.

We developed the paid advertising campaign from the ground up, starting with the creative direction and designing a selection of bespoke visuals specifically for use across Meta advertising. Alongside the graphics, we created the campaign messaging, primary text, headlines, descriptions and calls to action, ensuring each element worked together to showcase the quality of CR Carpentry’s workmanship and encourage potential customers to enquire.

We then handled the complete campaign setup across Facebook and Instagram, including campaign structure, audience and location targeting and lead generation forms. Multiple creative and messaging variations were introduced to give us the opportunity to test different approaches and understand which combinations generate the strongest response from prospective customers.

Our work with CR Carpentry also includes ongoing campaign support and optimisation. We monitor performance, review the results and make adjustments where required, allowing the campaigns to develop based on real data rather than remaining static.

The result is a professionally managed paid social advertising strategy designed to put CR Carpentry in front of the right local audience, increase awareness of their services and, most importantly, generate valuable new enquiries for the business.